As the digital landscape is evolving more than a website and social media pages, marketing trends can never be shunned. Whatever your industry or your products or services are – to stay ahead, businesses should update their digital marketing strategies to keep their organizations at the top. Those who fear change may limit their brand reach with outdated digital trends.…
This blog space will introduce you to PPC marketing and practical tips to amplify your revenue. What Is Pay-Per-Click? Pay-per-click (PPC) is an effective internet marketing model where advertisers are permitted to place ads on ads platforms such as Google Adwords. So, whenever the ad is clicked by the end-users the advertisers have to pay a fee. So, the main…
Tough times are here! We all are facing different challenges due to the COVID-19 pandemic. As social distancing has become a new norm, staying connected with the audience over the web is important than ever for businesses. And social media is the most preferred way to engage as your potential audience is currently spending more time on their favourite networks.…
Marketing ROI is a trendy topic for discussion of all time. As easy as it sounds, the meaning is simple – A formula to calculate return on investment from the total amount one spends on marketing. Works as a performance indicator for marketers, ROI helps in measuring the effectiveness of the business. No business wants to live with poor ROI…
